I was on the Write the Damn Book Already podcast to share how you can run ads for your book launch. Elizabeth Lyons and I talked about how authors can utilize ads to grow their visibility and their community and, as a result, sell more books and attract more clients. ⁠

We’ve put together this step-by-step guide on how to use Facebook pixels, so you can breathe a sigh of relief and focus on what really matters: getting your products and services out there!

Treat your ideal customers like you’d treat someone you’re romancing. It’s the best way to make sure your customers get the love, attention, and consideration they deserve!

No matter how good what you sell is, people are going to have objections. And that’s ok! And if they tell you about them EVEN BETTER because you can address them head-on.

When you have sold a product or service for a while then you probably know what objections your ideal customer has.

A tourist economy can causes unpredictability in your Maui business. You can use digital marketing to create reliable growth using trackable tools so that business is predictable and it never feels like you’re burning money on your marketing efforts!